Communication And Marketing Analyst - Vaga Afirmativa para Pessoas Negras (Pretas e Pardas)

Descrição

Pessoas talentosas fazem da Schneider Electric uma grande empresa!

É política da Schneider Electric, fornecer oportunidades de emprego e progressão iguais nas áreas de recrutamento, contratação, formação, transferência e promoção de todos os indivíduos qualificados, independentemente da raça, religião, cor, gênero, deficiência, origem nacional, ascendência, idade, estado militar, orientação sexual, estado civil ou qualquer outra característica, ou conduta legalmente protegida. Relativamente às agências: A Schneider Electric não aceita currículos não solicitados e não será responsável por taxas relacionadas com esses.

RESPONSIBILITIES:

• Develop and implement marketing communication strategies: Create and execute comprehensive digital and physical marketing plans (customer journey), for our communication solutions, software and services offer, working closely with the business team.
• Design and execute email marketing campaigns:  by developing and managing targeted communication campaigns, including content creation, list segmentation, channel production + management (especially email and marketing automation software) and performance analysis, to drive engagement and conversions. Knowledge of A/B testing, delivery capabilities and communications, to maintain best practices for ongoing, targeted client communications
• Work with the agencies (PR, Creative, Digital) in order to develop content and assets for paid and social media
• Analyze and report on campaign performance: Monitor and evaluate the effectiveness of digital marketing efforts, using analytics tools and KPIs, to inform future strategies and optimize ROI.
• Collaborate with internal and external teams: Work closely with marketing team members, and other departments to ensure that digital and marketing communication efforts align with overall company goals and messaging. Client-facing capabilities, abilities to interpret data both for email marketing/digital campaigns, and present insights to internal/external clients
• Stay informed on industry trends and best practices: Keep up to date with the latest digital marketing trends, tools, and techniques, particularly within the B2B and sustainability sectors, to ensure the company remains competitive and innovative.
• Exceptional communication and teamwork: Foster a collaborative environment by effectively communicating with team members, sharing knowledge, and contributing to the overall success of the team. Ability to collaborate on highly matrixed teams across a global organization, working with clients in a variety of industries and vertical sectors.
• Ensure full coverage of marketing actions, including post tracking with lead capture, gearing end to end process , working with external and internal teams. in order to prove impact results on contribution to the business
• Exposure is a must , be able to communicate to global teams the actions with clear view on ROI could bring to the region visibility and  elevate your profile.
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REQUIREMENTS:

• Bachelor's degree in marketing, communications, or a related field
• Great command of English. Spanish is desirable.
• Solid experience in experience in B2B digital marketing, with a focus on customer journey, social media, email marketing, and paid promotion strategies
• Comfort with using and exploring digital (IA) tools
• Experience in the technology, energy and/or sustainability sector is a strong bonus
• Exceptional written and verbal communication skills
• Strong organizational and time management abilities
• Ability to work effectively both independently and as part of a team
• Passion for staying current with industry trends and best practices
• Commitment to continuous learning and self-improvement.

Inglês - Nível Fluente e Inglês - Nível Avançado